The world’s largest retail event, a 19-day promotional period known as Singles’ Day or 11.11, offers up a bevy of insights into Chinese consumers’ shopping habits.

Alizila’s managing editor Alison Tudor-Ackroyd breaks down the most important tech updates and consumer trends we’ve seen during this year’s shopping festival.

She is joined by Ashley Dudarenok, founder and CEO of digital consultancy ChoZan and marketing agency Alarice, and Luica Mak, Director of Corporate Affairs, Alibaba Cloud.

From an AI-powered product image creator to robotic cat companions, we explore the tools and products that have got people talking.

Watch the conversation now